Joelle
JOELLE CAPUTA
President/CEO
Twitter @HelloJoelleLisa
Home= Jersey!
Has Been Seen: On page 69 of Teen People magazine’s Hot Summer Music issue in 2005 (a feature on Planet Verge), in a thumbnail size photo of Marie Claire in Dec. ‘08 modeling a holiday dress, across multiple issues of her college newspaper (The Beacon Weekly at William Paterson University) when I was the editor of the music and environmental sections and most recently, as a featured pinup girl in Venus Zine (where I also freelanced, RIP Venus).
My PV story: This all stems back from my high school journalism teacher. She ate peanut butter straight from the jar and never let us write about anything fun. I was naturally jealous (about the peanut butter) and determined to start my own publishing revolution. As soon as I entered college, I worked my way up to music editor and later launched an environmental section in the campus paper. In between semesters, I missed writing about music. So I devoted my life to working part-time jobs (which varied between smiling through a clenched jaw while saying burnt-into-my-head phrases like “Welcome to Clearview, your movie is in theater 3,” and “1/2 caf tall skim 3 pump vanilla, 1 pump hazlenut breve latte”) to save up enough cash to print my own quarterly zine, Planet Verge. I conned friends not only into writing, but trekking up and down the streets and soliciting local businesses for ads. We got a lot of doors slammed in our faces, but that didn’t last for long! What didn’t kill us made us stronger. And here we are, continuing to make our mark!
Job that pay the bills: I’m an account manager at a public relations/marketing firm that specializes in healthcare, life sciences, medical travel, and technology. Quite the opposite end of the spectrum, but I love it and learn something new everyday. I’m also writing a book! Trash the Dress: Stories of Celebrating Divorce in your 20s.
I also recently worked as a casting associate for season 3 of Animal Planet’s hit TV show, It’s Me or the Dog, staring Victoria Stilwell, one of the world’s most recognized and respected dog trainers. She’s my idol. Ironically, my three dogs are not that well behaved.
Job(s) that keep the sanity: Or cause insanity at times, in my case! I launched Audio Crush PR to help indie bands and have been lucky enough to work with such amazing talent like Cash Cash, Val Emmich, Sohodolls, The Matches and Those Mockingbirds. (Gotta plug them, I am a publicist after all).
An ideal Saturday in my world: Sleeping later than 7am, going to my favorite bagel shop for a coconut banana nut crunch bagel, sipping tea, taking a long stroll with my dogs and catching up on magazines at Barnes and Noble.
Favorite article of clothing: My favorite accessory is this Betsey Johnson lovebird necklace. The girl bird has eyelashes!
What’s on my Netflix Queue: I don’t have such cool technologically advance things (I don’t even own an ipod!) BUT I love Soapnet and General Hospital. My other favorite shows: How I Met Your Mother, Californication, Party Down.
What’s on my grocery list: I am obsessed with seafood, veggies, cheese crackers, kettle corn, rice milk, coconut milk, cupcakes and coconut milk chocolate-chip cookie dough ice cream.
Who I love: People who work at shelters and rescue dogs and donate to save the tigers.
Most starstruck moment: I’ve been on Last Call with Carson Daly as an obsessed Bon Jovi fan (they were awesome up until Crush!) and Jon even kissed my cheek on the air. Yet, I kept my total cool. The only person who ever rendered me speechless was 311’s Nick Hexum. His lyrics have had a huge impact on my life and when he walked past me on a NYC sidewalk before his show, I could barely speak.
My advice to you: Never stop chasing your dream. Do whatever it takes. Everything will eventually pay off. Believe in fate. And read your monthly horoscope from Susan Miller.
My favorite sites:
www.hellojoelle.com
www.audiocrushpr.com
www.magazinesbyjoelle.com
www.petfinder.com
www.savethetigers.org
www.huskyhouse.org
Read Planet Verge articles by Joelle
